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HELD HEALTH

FOR A

New

PLAYER

BUILDING

Credibility

HELD Health is a UK supplement and probiotic e-commerce brand established in August 2026. I facilitated a two-month kick-start campaign of the brand's social media presence.

FACEBOOK

INSTAGRAM

PINTEREST

META ADS

HELD Health is a UK supplement and probiotic e-commerce brand established in August 2026. I facilitated a two-month kick-start campaign of the brand's social media presence.

FACEBOOK

INSTAGRAM

META ADS

HELD HEALTH


BUILDING

Credibility

FOR A

New


PLAYER

FACEBOOK

INSTAGRAM

META ADS

HELD Health is a UK supplement and probiotic e-commerce brand established in August 2026. I facilitated a two-month kick-start campaign of the brand's social media presence.

FACEBOOK

INSTAGRAM

TIKTOK

LINKEDIN


BUILDING

Credibility

FOR A

New


PLAYER


BUILDING

Credibility

FOR A

New


PLAYER

HELD Health is a UK supplement and probiotic e-commerce brand established in August 2026. I facilitated a two-month kick-start campaign of the brand's social media presence.

FACEBOOK

INSTAGRAM

META ADS

HELD HEALTH

Lisa Dreyer page background


THE


THE


THE

Ask

Ask

Ask

HELD health approached me with three priorities:

  • To create awareness for the brand and its products

  • To create compelling content for the brand that meets the requirements of the UK's CAP code and food supplement regulations

  • To funnel social media traffic to the brand's e-commerce website where purchases can take place

HELD health approached me with three priorities:

  • To create awareness for the brand and its products

  • To create compelling content for the brand that meets the requirements of the UK's CAP code and food supplement regulations

  • To funnel social media traffic to the brand's e-commerce website where purchases can take place

HELD health approached me with three priorities:

  • To create awareness for the brand and its products

  • To create compelling content for the brand that meets the requirements of the UK's CAP code and food supplement regulations

  • To funnel social media traffic to the brand's e-commerce website where purchases can take place

HELD health approached me with three priorities:

  • To create awareness for the brand and its products

  • To create compelling content for the brand that meets the requirements of the UK's CAP code and food supplement regulations

  • To funnel social media traffic to the brand's e-commerce website where purchases can take place


THE


THE


THE

Execution

Execution

Execution

I created a combined paid and organic strategy that looked authoritative, stopped the scroll and built trust for the brand by:

  • Showcasing real customer reviews, woven into organic and paid content rather than screenshots.

  • Packaging product education into digestible carousels and advertising the brand's unique selling points through compelling content.

  • Creating a paid sales campaign using a custom audience built from the brand’s existing customers, to drive qualified traffic to the website.

  • Posting across Instagram, Facebook and Pinterest to capture both HELD Health's younger and older audiences.

  • Creating an optimised retargeting campaign to build further trust among people who added products to their cart but hadn’t yet purchased.

I created a combined paid and organic strategy that looked authoritative, stopped the scroll and built trust for the brand by:

  • Showcasing real customer reviews, woven into organic and paid content rather than screenshots.

  • Packaging product education into digestible carousels and advertising the brand's unique selling points through compelling content.

  • Creating a paid sales campaign using a custom audience built from the brand’s existing customers, to drive qualified traffic to the website.

  • Posting across Instagram, Facebook and Pinterest to capture both HELD Health's younger and older audiences.

  • Creating an optimised retargeting campaign to build further trust among people who added products to their cart but hadn’t yet purchased.

I created a combined paid and organic strategy that looked authoritative, stopped the scroll and built trust for the brand by:

  • Showcasing real customer reviews, woven into organic and paid content rather than screenshots.

  • Packaging product education into digestible carousels and advertising the brand's unique selling points through compelling content.

  • Creating a paid sales campaign using a custom audience built from the brand’s existing customers, to drive qualified traffic to the website.

  • Posting across Instagram, Facebook and Pinterest to capture both HELD Health's younger and older audiences.

  • Creating an optimised retargeting campaign to build further trust among people who added products to their cart but hadn’t yet purchased.

I created a combined paid and organic strategy that looked authoritative, stopped the scroll and built trust for the brand by:

  • Showcasing real customer reviews, woven into organic and paid content rather than screenshots.

  • Packaging product education into digestible carousels and advertising the brand's unique selling points through compelling content.

  • Creating a paid sales campaign using a custom audience built from the brand’s existing customers, to drive qualified traffic to the website.

  • Posting across Instagram, Facebook and Pinterest to capture both HELD Health's younger and older audiences.

  • Creating an optimised retargeting campaign to build further trust among people who added products to their cart but hadn’t yet purchased.

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THE


THE

Results

Results

Using a combined paid (£800/month) and an organic approach, I achieved the following for HELD Health:

Using a combined paid (£800/month) and an organic approach, I achieved the following for HELD Health:

Using a combined paid (£800/month) and an organic approach, I achieved the following for HELD Health:

0MImpressions (across organic and paid)
0Website content views at £0.23 a view
£0Cost per ad click (7x lower than the UK ad average)
0%Increase in website link clicks in the second month
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THE

Results

Using a combined paid (£800/month) and an organic approach, I achieved the following for HELD Health:

0MImpressions (across organic and paid)
0Website content views at £0.23 a view
£0Cost per ad click (7x lower than the UK ad average)
0%Increase in website link clicks in the second month

READY TO

Chat?

Contact me here. Let’s grab a coffee (in person or virtual). 

You are also welcome to reach out via

READY TO

Chat?

Contact me here.

Let’s grab a coffee (in person or virtual). 

You are also welcome to reach out via

READY TO

Chat?

Contact me here. Let’s grab a coffee (in person or virtual). 

You are also welcome to reach out via

READY TO

Chat?

Contact me here.

Let’s grab a coffee (in person or virtual). 

You are also welcome to reach out via

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LISA

Dreyer

PAGES

SOCIAL

USEFUL LINKS

CONTACT

+27 81 499 6284

lisa@lisadreyer.co.za

Lisa Dreyer Logo
Lisa Dreyer page background

LISA

Dreyer

PAGES

SOCIAL

USEFUL LINKS

CONTACT

+27 81 499 6284

lisa@lisadreyer.co.za

Lisa Dreyer Logo
Lisa Dreyer page background

LISA

Dreyer

PAGES

SOCIAL

USEFUL LINKS

CONTACT

+27 81 499 6284

lisa@lisadreyer.co.za

Lisa Dreyer Logo
Lisa Dreyer page background

LISA

Dreyer

PAGES

SOCIAL

USEFUL LINKS

CONTACT

+27 81 499 6284

lisa@lisadreyer.co.za

Lisa Dreyer Logo